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Laurel Museum, 2017 Exhibit

February 7, 2017 by Richard Friend

Complete pro bono branding and exhibition design for the Laurel Museum’s 2017 exhibition, “Laurel’s WWI: From Here to Over There.” The exhibit commemorates the 100th anniversary of the United States’ entry into World War I, and allows visitors to learn little-known history about how the war impacted Laurel—life stories of the men and women from Laurel who served in the war, and how the establishment of Camp Laurel and Camp Meade impacted the town. The project consisted of 32 exhibit […]

Categories: Branding, Environmental Design, Logos, Museums

Laurel Historical Society

March 6, 2016 by Richard Friend

The Laurel Historical Society’s Annual Gala is their biggest event of the year. As 2016 marks the 20th anniversary of the founding of the Laurel Museum, they chose to go with a “Roaring Twenties” theme. For their invitation package, I designed a set of logos that evoke vintage whiskey bottle labels, and selected actual photos of Laurel, Maryland in the 1920s from my own collection. All of my work for the Laurel Historical Society is provided pro bono.

Categories: Branding, Direct Mail, Logos, Museums, Print

The Combustibles

March 6, 2016 by Richard Friend

Logo and branding for The Combustibles—a physical theater company based in New York City.

Categories: Branding, Logos

19th + Wilson

March 5, 2016 by Richard Friend

For independent filmmakers 19th + Wilson, I developed primary and secondary brands that allude to the “intersection” from which the company draws its name. 19th Street and Wilson Boulevard in Arlington, VA are the streets where the company’s founders grew up… but the streets don’t actually intersect—they’re a good half-mile apart. The abbreviated “19W” isn’t only a nickname—the company’s website is 19w.com.

Categories: Branding, Films, Logos